Press Release: Hakubaku Unveils Their New Tonkotsu Ramen — Ramen Restaurant Taste in Minutes

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Japanese-based Hakubaku Hakubaku Unveils Their New Tonkotsu Ramen a new instant ramen flavor for the US market.

Costa Mesa, CA, Jan. 17, 2024 — Hakubaku, the go-to for authentic Japanese instant and organic noodles, drops its latest product for the US market: Tonkotsu Ramen. Joining the ranks of Hakubaku’s soup ramen lineup, which already boasts miso, shio, and shoyu flavors, this newest addition is set to redefine instant ramen standards.

Capturing the essence of popular Tonkotsu Ramen from Japan, Hakubaku’s latest creation brings the rich flavorful Tonkotsu noodle soup straight to the kitchen. It’s a restaurant-style recipe designed for those who demand authentic flavor without the fuss.

Tonkotsu for decerning tastes

Hakubaku’s Instant Tonkotsu Ramen doesn’t cut corners. Crafted with the same precision and dedication as its traditional counterpart, it features carefully chosen ingredients and authentic ramen noodles that perfectly complement the robust broth. It’s an instant ramen that doesn’t compromise on taste. Hakubaku ramen noodles ship soft, never fried. Therefore, texture and flavor are what customers expect from traditional ramen noodles. The product is unique as it does not need refrigeration like other competitors’ ramen sets.

“We have had many of our customers ask for a Tonkotsu for a while now. We didn’t want to rush the launch until we got it right,” says Mark N., Marketing. ” and the response has been great!”

For the inside scoop on Hakubaku‘s Instant Tonkotsu Ramen and the full range of instant ramen options, head over to Hakubaku’s Ramen Page. Sold in specialty grocery retailers as well as their company store at hakubaku-usa.com/shop

About Hakubaku, The Kokumatsu Company: Established in 1941 in Japan, Hakubaku” means “White Barley” in Japanese. It describes Hakubaku’s desire that our customers will enjoy nutrient-rich “Barley” in the same way as white rice, which is the primary food in Japan. Our corporate logo expresses 5 Grains, Barley, Rice, Millet, Wheat and Soba(Buckwheat). “Kokumotsu” means “Grain” in Japanese. Because of our corporate history and our determination to keep providing the ideal diet, we define ourselves as “The Kokumotsu Company”.

For more information see their website at hakubaku-usa.com, socials @hakubakuus, or contact Mark Nathan, Marketing, [email protected] , 949-272-0743


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